ICEBREAKER OPENS AT CENTRAL PARK, THE FIRST BRAND STORE IN SOUTHEAST ASIA
September 24, 2025
We lead a movement towards a more natural way of living, by taking unnecessary plastic out of performance apparel.
Born in New Zealand in 1995, icebreaker pioneers natural performance apparel. We value transparency, responsibility, and nature inspired innovation.
Our commitment to sustainability is reflected in our use of 89.7% merino wool, which is at the core of everything we do. Join the movement
As part of TOG’s premium outdoor portfolio, Icebreaker introduces sustainable performance wear to the Thai market. With TOG’s distribution and brand building expertise, the brand connects Thai consumers with products that merge innovation, responsibility, and a deep connection to nature, while also marking a milestone with the opening of Icebreaker’s first store in Southeast Asia.
