fundamental mission remains unchanged since 1966: Provide the best gear for our athletes and the modern day explorer, support the preservation of the outdoors, and inspire a global movement of exploration
The North Face®
OUR STORY: BEHIND THE BRAND
We are named for the coldest, most unforgiving side of a mountain. We have helped explorers reach the most unfathomable heights of the Himalayas. But The North Face® legend begins, ironically, on a beach. More precisely, San Francisco’s North Beach neighborhood, at an altitude of only 150 feet above sea level. It was here in 1966 that two hiking enthusiasts resolved to follow their passions and founded a small mountaineering retail store. From the beginning, the brand committed to serving all those who desired to explore and to serving our natural wild lands by helping to conserve them. At our core, we believe exploration creates an indelible bond with the outdoors, inspiring people to protect our land and pass these beliefs down to the next generation.
Soon thereafter, that little shop became known as The North Face, a retailer of high-performance climbing and backpacking equipment. In 1968, The North Face moved to the other side of San Francisco Bay, to the unbridled possibilities of the Berkeley area, and began designing and manufacturing its own brand of technical mountaineering apparel and equipment.
Through the 1960s, The North Face brand cherished a following amongst avid outdoor athletes and began sponsoring expeditions to some of the most far-flung, still largely untouched corners of the globe. This launched a proud tradition which continues in full force today and constantly reinforces The North Face mantra, Never Stop Exploring™.
By the early 1980s, The North Face was taking exploration to the outer limits of the ski world, adding extreme skiwear to the product offering. These were the days of pastels, neons, hair dye, and mohawks; they laid the groundwork for today’s free-spirited snowsports athletes. By the end of the decade, The North Face became the only supplier in the United States to offer a comprehensive collection of high-performance outerwear, skiwear, sleeping bags, packs and tents.
The 1990s ushered in an era during which The North Face further broadened the outdoor world it helps athletes to explore. The decade saw our debut in the sportswear market with the launch of Tekware™, an innovative collection designed to provide rock climbers, backpackers, hikers, trail runners, and outdoor enthusiasts with the ultimate fit and function. The North Face half dome logo began to appear with greater regularity on ultramarathon courses, high-country trails, and big walls. And, as the calendar clicked toward a new millennium, The North Face launched its own line of trekking and trail-running shoes to ultimately address the head-to-toe needs of those always striving for the next horizon.
While the brand continued to shape the outdoor market through product, expedition and athlete achievements, it launched two game changing product lines – Thermoball and Fuseform. Thermoball introduced synthetic insulation mimicking the capability of down. Fuseform revolutionized the manufacturing space as it changed the way technical apparel is produced.
Now, more than 50 years after its humble grand opening, The North Face delivers an extensive line of performance apparel, equipment, and footwear. We push the boundaries of innovation so that you can push the boundaries of exploration. We remain deeply proud to be the first choice of the world’s most accomplished climbers, mountaineers, extreme skiers, snowboarders, endurance runners, and explorers.
There’s little telling what the next 50 years hold for us. However, there is one bedrock of certainty: The North Face will maintain an unwavering commitment to pushing the limits of innovation and design, so that you can push your limits outdoors. Never Stop Exploring.
1st The North Face Shop (Siam Discovery) Tel. 02-658-0322
319, Rama 1 Rd., Pathumwan, Bangkok, Thailand
3rd The North Face Shop (Central World Plaza) Tel. 02-613-1450
Zone A, Room No. 317, 4,4/1-4/2,4/4,
Radchadumri Rd., Pathumwan, Bangkok,Thailand
3rd The North Face Shop (Central Grand Rama9) Tel. 02-160-2437
9/8, 9/9, Pharam 9 Rd., Huai Khwang, Bangkok,Thailand
2nd The North Face Shop (MEGA Bangna) Tel. 02-105-1677
Room No. 2422, 39, Moo 6, Bangna-Trad Rd., Bang Kaeo, Bang Phli, Samutprakarn,Thailand
2nd The North Face Shop (Central Fest. Pattaya Beach) Tel. 038-043-225
Room 225, Moo 9, Nongpre, Ampher Banglamung, Pattaya, Chonburi, Thailand
2nd The North Face Shop (Central Fest. Hat Yat) Tel. 074-339-806
Room 1518/1, 1518/2, Kanchanavanich Rd., Hatyai, Songkhla, Thailand
2nd The North Face Shop (Central Fest. Chiang Mai) Tel. 053-288-886
Room No. 235/2, Moo.4, Superhighway Rd., Fah Ham, Muang, Chiang Mai, Thailand
2nd The North Face Shop (Central Plaza Westgate) Tel. 062-698-8001, 02-115-8325
Sao Thonghin Bang Yai, Nonthaburi, Thailand
2nd The North Face Shop (Central Plaza Pinklao) Tel. 062-709-0541
2nd Fl. Baromrajachonnee Rd., Arun-Amarin, Bangkok Noi, Bangkok 10700
Gfl The North Face Shop (Zpell At Future Park Rangsit) Tel. 02-150-9015
Paholyothin Rd. Prachathipat Thanyaburi Pathumthani 12130
3rd The North Face Shop (Central Plaza Ladprao) Tel. 662-050-4150
Room No. 303/2 1693 Phahon Yothin Road, Chatuchak, Bangkok, Thailand
2nd The North Face Shop (Central Plaza Nakhon Ratchasima) Tel. 044-229-332
Room No. 230 990, 998 Mittraphap Road, Nai Mueang,
Mueang Nakhon Ratchasima District, Nakhon Ratchasima Thailand
Sports Mall, Siam Paragon
Sports Mall, The Mall Bangkapi
Sports Mall, The Mall Ko-Rat
Sports Mall, The Mall Bang Kae
Sports Mall, The Emporium
Sports Mall, The Mall Ngam Wong Wan
Sports Mall, BLUPORT Hua Hin Resort Mall
Super Sports, Central World Plaza
Super Sports, Central Chidlom
Super Sports, Central Bangna
Super Sports, Central Rangsit
Super Sports, Central Festival Pattaya Beach
Super Sports, Central Udon Thani
Super Sports, Central Surat Thani
Super Sports, Jungceylon Phuket
Super Sports, Central Chiang Rai
Super Sports, Central Festival Phuket
Super Sports, Central Pinklao
Super Sports, Central Grand Rama9
Super Sports, Central Ladphrao
Super Sports, Central Khon Kaen
Super Sports, Central Airport Chiang Mai